The One Page Business Plan (OPBP)
Show your business you mean business.
FORMAT
Google Doc
TIME TO IMPLEMENT
First Shitty Draft: 8 hours
(all at once, or 1-2 hours a day for a solid week)
BEST FOR
Businesses in start-up, scale-up, and reset modes
“You don’t need a new plan for next year. You need a commitment”
“Always dream and shoot higher than you know you can do. Do not bother just to be better than your contemporaries or predecessors. Try to be better than yourself.”
As Founder CEOs we have a lot to stay on top of—but one thing we shouldn’t have to lose sleep over is the core purpose, values, and strategy of our businesses.
Set yourself (and your team!) up for success with the One Page Business Plan (OPBP)—a TLP power tool that helps you define your purpose, target your audiences, clarify your messaging, rally your teams, and accelerate overall performance—while keeping you on track, one quarter at a time.
What it does
The One Page Business Plan (available for free here) helps you:
Understand how (and why!) a clear core purpose and core values can directly impact your team’s performance, engagement, and revenue potential.
Reveal all the missing components of your business strategy.
Create an accountability framework everyone on your team can use.
Discover what ultimately drives your company’s long-term success and survival.
Remind yourself why you started your business in the first place.
How to put the OPBP to work
We’ll be honest—the OPBP may look and feel a little intimidating at first.
However, if you take it one cell and one column at a time, you’ll start to find what every business owner deserves—clarity, focus, direction, and action.
In Column 1, you’ll define your mission—and the behaviors it will take to accomplish it.
In Column 2, you’ll create the “guts” of your story—and guarantee your results.
In Columns 3-5, you’ll clearly outline your long-term targets—so that you can use the remainder of the doc to break them into bite-sized pieces.
Your business wasn’t built in a day. Your OPBP won’t be either. Getting it out of your head is the first step to getting it done. Make the time and take your time.
Why Cohort Members love it
“It saved me SO. MUCH. TIME.”
The OPBP helps clarify the core of your business and what values you hold dear. From there, you are able to define your brand strategy, your key performance indicators, and your vision for the future of your company.“I always know where my business stands and where it’s headed.”
With the OPBP, there is never any doubt about where your business stands on who you are, what you hope to accomplish, or how you plan to measure your goals—it’s all there—laid out in one, easy-to-understand place, for everyone to see.“It’s the one tool I use every single week.”
The OPBP is an ever-evolving document. It is a great way to check-in each week, hold yourself and your team accountable, and revise based on real data. It is the one essential power tool every Founder CEO should have in their arsenal.
